As the elderly population around the world continues to increase, it becomes more important than ever for businesses to understand what drives their consumption behaviours and what makes them tick. Contributed by Jackie Ng, Strategic Marketing Director, Kerry APMEA, Applied Health & Nutrition. Enjoying good health and quality of life…
Gut Health Goes Beyond Digestion
To address the needs of the regular consumer, brands can once again turn to pre- and probiotics. Specific prebiotic fibres or bacteria strains may influence cognitive function and help balance mood. By Michelle Teodoro, Associate Director, Food Science, Mintel APAC & Huiqi Ong, Consumer Lifestyles Analyst, Mintel Asia. When it comes to…
More Than A Gut Feeling: The Microbiome As A Gateway To Wellness
As consumers become increasingly informed and holistic in their approach to overall health and wellness, brands should reflect this in their product development. Contributed by ADM. It’s no secret that COVID-19 has changed consumers’ perspectives on their health and wellness. Many are now taking a more holistic approach that considers…
Gut Health &The Immune System
The pandemic has accelerated interest in healthy nutrition in general, with particular interest in products relating to gut health and immune defence. This trend looks set to continue post-pandemic. Interview with Annelore De Boe, Product Manager Functional Fibres, BENEO. How do you envisage the development of the immune health…
Botanicals Show Natural Immune Support Potential
Olive leaf, aged black garlic bridge science and traditional medical for proactive immunity. Contributed by to Julia Diaz, Head of Marketing at Pharmactive. One-third of global consumers admit their concerns about immune health have increased in 2020 over 2019, according to new data by Innova Markets Insights. The market researcher…
Boosting Immune Health With Functional Beverages
Consumers are seeking dietary solutions to tackle the problem of stress, lethargy, and poor immunity. By Tereos. Modern-day living is synonymous with a hectic and stressful lifestyle. Conventional wisdom, also supported by past research, is that stress can impact our health in the form of increased risk of cardiovascular diseases,…
Understanding Shifts In Consumer Behaviour
ADM has identified six emerging behavioural changes that will power innovation and growth in the months ahead. Recent ADM OutsideVoice research shows that 77 percent of consumers intend to make more attempts to stay healthy in the future. Food and beverage manufacturers who successfully balance consumer health concerns with affordability…
Recipe For Growth: Balancing Health, Indulgence & Taste
Sweet or savoury biscuits enjoy near universal appeal in India. Latest research from Mintel reveals how immunity-boosting ingredients are set to drive value growth in these times of heightened health consciousness. Traditionally viewed as an affordable source of energy and nutrition in India, Mintel reveals that almost two-thirds* (63 percent)…
Nutrition Options For The Immune System
Growth in health concerns across the globe is expected to drive the market for nutritional supplement. By Arijita Pani, Senior Research Associate—Food & Beverage; Suraj Negvenkar, Assistant Manager—Food & Beverage; Nagesh Manepalli, Head—Food, Beverage, Animal Feed & Agriculture from MarketsandMarkets. Nutritional intake forms the fundamental basis of the competence…
Harnessing The Power Of Carotenoids For Immunity
It’s important to understand how carotenoids like beta-carotene, lutein and lycopene support the immune system for better health, says Dr Ute Obermüller-Jevic, Scientific Marketing Senior Manager, Human Nutrition BASF SE. The Immune System—Our First Line Of Defence Our immune system is our body's protective shield, an important network of…
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