Colouring Plant-Based Foods Naturally

Colour plays a huge role in food since it impacts taste perception and purchase intent.  Similarly, our perception of aroma and flavour are also affected by both the hue and the intensity of the colour of the products we consume.    The trend towards plant-based food is omnipresent. Concerns about…

The Future Of Taste In APAC

The APFI team speaks to Avinash Lal, Market Research & Consumer Insights Director APMEA from Kerry, on the company's innovative and insightful new tool: Taste Charts.   A Brief Introduction To Taste Charts The Asia Pacific Kerry Taste Charts 2020 are a future-focused collaborative effort. Our predictions date back a…

Snack Appeal—Five Opportunities For Fresh Snacking

Due to our increasingly hectic society, snacking is gaining in importance for today’s consumers. People have little or no time to cook or to prepare food. But food has to be fresh, appealing and satisfying even when snacking in-between meals or on the go. EXBERRY, the leading global brand of…

Into The Food Matrix With ADM

The ADM team understands the delicate process of attaining balance between taste, functionality, nutrition and texture within the food matrix to deliver on-point relevant solutions to customers. The Millennial demographic has been leading the evolution of ‘glocalised’ flavours, resulting in marketing efforts being narrowed to niche markets to create a…

East And West Cuisine: Driven By Taste And Flavour

With exotic flavours such as curries in the limelight, the vegetarian juggernaut thunders on—according to seasoning experts, RAPS GmbH.  In 2016, almost every fifth person in the Asia-Pacific region was vegetarian, with India topping the bill according to Statista Germany in 2016. By contrast, only six percent and five percent…

Super-Stable Colours That Pass The Test

Natural colours are the basic expectations by consumers now, but it is also critical that these maintain the expected visual appearances of products, regardless of application. Christiane Lippert, head of Marketing, Food, Lycored, discusses how they tested the stability of lycopene and betacarotene in beverages and what they found.

Flavours: A Vanilla Perspective

Lionel Flutto, president, flavour, Symrise Asia Pacific, and Romy Weytens, taste competence manager, spoke with APFI at length about the vanilla industry and what the company has been doing to help smallholder vanilla farmers in the past 10 years. A first of our two-part vanilla feature, they share their insight…
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