Coca-Cola Announces Change To Its Bottles
Friday, May 20th, 2022 | 283 Views
Coca-Cola Great Britain has revealed an update to the style of the bottles in a bid to prevent littering and boost recycling.
In a design move which is reported as being the first for any major soft drinks company, Coca-Cola drinks will soon have attached caps.
By early 2024, it is hoped all of the company’s plastic bottles will have switched to the new design.
Brands and retailers have been coming up with initiatives to encourage consumers to recycle and reduce plastic waste under the UK Plastics Pact.
Coca-Cola has announced major initiatives both globally and locally to help create a “circular economy” for plastic, which are key to Coca-Cola’s ambition to create a World Without Waste. Last year CCEP announced that it had reached its target of using 100% recycled plastic – excluding caps and labels – in all its 500ml or smaller bottles sold in Great Britain ahead of schedule, helping to save around 29,000 tonnes of plastic per year.
The move also follows CCEP’s transition to Shrink to Board packs at the business’ Sidcup manufacturing site last year, alongside light-weighting of its aluminium cans, which are now 22% lighter than just two years ago. CCEP is starting the changeover to attached caps initially from its bottling plant in East Kilbride, Scotland followed later this year by its site in Edmonton, North London and the rest of its sites in GB over the next 18 months.
Stephen Moorhouse, General Manager at Coca-Cola Europacific Partners, Great Britain said: “This is a small change that we hope will have a big impact, ensuring that when consumers recycle our bottles, no cap gets left behind.
“The move is just one of the steps we’re taking as part of our This is Forward sustainability action plan, which targets six key social and environmental areas where the business has a significant impact and forms a key element of our 2040 net zero target. It’s also one of many steps we’re taking towards our global commitment, in partnership with The Coca-Cola Company, to help collect and recycle a bottle or can for every one that we sell by 2025, on our journey towards a World Without Waste.”
“As the world’s largest independent bottler of Coca-Cola, we recognise that we have a leading role to play in pushing innovation and design to produce more high-quality recycled plastic which can be converted into new bottles.”
“We are proud to be leading the industry in Great Britain, with production of the new attached caps to our plastic bottles first taking place right here in East Kilbride, following £32m in investment into the site since 2017.”
Seamus Kerrigan, Operations Director at Coca-Cola Europacific Partners in East Kilbride, said: “We are very proud to be leading the way as the first site in GB to start production of plastic bottles with attached caps. The milestone follows significant investment in our production lines to prepare for this – and other manufacturing innovations – to produce some of the most loved, well-known global brands in the most sustainable way possible, from right here in East Kilbride. Last year saw the introduction of on-the-go bottles made from 100% recycled plastic, and the transition from plastic to paper straws on Capri-Sun, the largest children’s juice drink brand, which is also produced here. This latest milestone is a huge achievement and I’m excited to see where we’ll go next.”
Jo Churchill, Resources and Waste Minister: “More businesses are finding innovative ways to tackle harmful plastic pollution and Coca-Cola’s new design will make it easier for people to recycle and help reduce litter. The Government is committed to boosting recycling across the country with our new Environment Act creating a deposit return scheme for drinks containers, making manufacturers more responsible for their packaging, and putting in place consistent recycling collections.”
Adam Herriott, Sector Specialist, WRAP “This great move from Coca-Cola Great Britain supports the on-going work with the UK Plastics Pact in trying to ensure that as much plastic packaging is captured and recycled as possible. In 2020 we saw the amount of plastic packaging being recycled increase from 44% to 52%. The small changes are what adds up to make a big difference and when it comes to recycling, the higher quality of the material the better. We look forward to seeing more innovations in this area”.
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