Cargill Introduces Radipure Pea Protein For The Asia Market
Wednesday, December 4th, 2019 | 2301 Views
Cargill is launching Radipure, a pea protein developed and manufactured in Asia, to support the ever-increasing Asian consumer market and demand for plant-based proteins. Radipure pea protein offers the solubility and flavour profile that customers need for food application development. Radipure pea protein also has label-friendly, low allergenic, and non-GMO features. It is a highly versatile ingredient that can be used in dairy, ready-to-drink beverages, bakery, and meat alternatives.
Using Cargill’s proprietary technology along with its food ingredients expertise, Radipure pea protein was developed to enhance our diverse portfolio of high-quality ingredients already available to the Asia market. We partner with our customers to create and reformulate products to meet changing consumer trends.
“More consumers are seeking the benefits of a high-protein diet. We are on the forefront of this trend and innovation with our latest offering, Radipure pea protein. It augments our ability to work with Asia customers to develop winning products in increasingly important market segments,” commented Franck Monmont, managing director, Cargill Starches, Sweeteners & Texturisers Asia.
Consumer incomes have risen in Asia and the appetite for protein has grown. Consumer interest in alternative proteins has seen especially strong growth, driven by Asia’s large vegetarian population and increased consumer health and environment interests. As a result, the market for plant-based proteins in Asia has grown at a 27 percent compound annual growth rate (CAGR) over the last five years.
“We are only at the beginning of a long-term trend. We are committed to providing our Asia customers with a solution that helps them capture and grow in this newly created market space while enhancing our diverse portfolio of high-quality ingredients,” added Jerry Liu, president of Cargill China and managing director, Cargill Starches, Sweeteners & Texturisers, China.
Radipure pea protein broadens Cargill’s portfolio of plant-based proteins available in the Asia market, which include GluVital vital wheat gluten and soy protein, to meet our customers’ dietary preferences.
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