Candy And Snack Industry Trends Of 2016

Wednesday, June 29th, 2016 | 668 Views

Several trends in the candy and snack industry have emerged from the Sweets & Snacks Expo organised by The National Confectioners Association and held last month in Chicago. From bites, barks and thins to unconventional ingredients, new products continue to evolve in the areas of taste and packaging.

1. Small Size

Confectioners and snack makers will be consistently creating big tastes in small products this year, often under labels such as ‘thins’ and ‘barks’. These products focus on delivering a delicious taste that is easy to snack on while on the go, or simply to enjoy in moderation.

2. Interesting Fruits And Nuts Combinations

Innovative fruit and nut products are launched this year, in line with the growing interest for chocolate and fruit or chocolate and nut products. New fruit and flavour pairings have emerged, including combinations like mango and chocolate, blueberry and acai or fig and vanilla. There are also plenty of new innovations that include nuts like hazelnuts, pistachios, cashews and salted almonds. Coconut, seen as a botanically curious fruit/nut hybrid, will also be paired with flavours like caramel, peanut butter and chocolate.

3. Bigger Flavour Profiles

Unique flavour combinations are taking the confectionery and snack industry by storm. This category includes many kitchen-inspired flavours including pumpkin, fiery spices and robust international flair. Other new flavours include Saigon cinnamon, Sriracha, and chimichurri as well as coffee, espresso and cappuccino.

4. Innovative Ingredients

Ingredients used are expected to be more varied and extraordinary. Coconut palm sugar, coconut milk, chia and pumpkin seeds are some of the innovative ingredients that were spotted.

5. Taste of Luxury

Premium chocolate sales have increased by 56 percent in the last three years, so snack and confection makers are looking towards the luxury and gourmet maker. Candy makers who are known for their mass appeal are also looking to create premium products. There is increasing attention towards high quality ingredients and flavours such as champagne, muscadine grape and Himalayan sea salt.