Australia's First Soft Plastic Food Wrapper Made With Recycled Content

Thursday, March 25th, 2021 | 1115 Views

Amcor has collaborated with a group of companies to produce Australia’s first soft plastic food wrapper made with recycled content.

Today a lack of both collection and processing infrastructure makes it difficult to keep waste out of landfill and meet consumer demands for more sustainable packaging.

The prototype KitKat wrapper demonstrates the opportunity to close-the-loop on recycling soft plastics and has been created by a coalition of companies with a shared vision to resolve the challenge of plastic waste in the environment.

Partnering together, Nestlé, CurbCycle, iQ Renew, Licella, Viva Energy Australia, LyondellBasell, REDcycle, Taghleef Industries and Amcor leveraged their individual expertise to collect and process soft plastic waste, turn it back into oil using advanced recycling technology and create the prototype KitKat wrapper.

“This is an exciting time for Amcor and our participation in this project is fully aligned with our commitment to ensure all our packaging is designed to be recyclable or reusable by 2025,” said Simon Roy, Vice President & General Manager Amcor Flexibles Australia & New Zealand.

“Soft plastics create a strong consumer-friendly packaging solution with great barrier properties and are lightweight and cost efficient. This collaboration shows how soft plastics can be part of the circular economy when stakeholders across the entire value chain work together and is a fantastic outcome for the environment and our communities,” he continued.

“Between us, we have shown there’s a pathway to solve the soft plastics problem. Manufacturers like Nestlé will have a key role in driving demand for food grade recycled soft plastic packaging and creating market conditions that will ensure all stakeholders throughout the value chain view soft plastics as a resource and not waste,” said Sandra Martinez, CEO of Nestlé Australia.


Check these articles out:

Sealed Air Collaborates With Plastic Energy To Accelerate Circular Economy

Soft Drinks Market To Grow By US$449.6 Billion By 2025

US$106M Singapore-Based Fund Launched To Protect Asia’s Oceans From Plastic

Tetra Pak Becomes First Carton Packaging Company To Launch Paper Straws In Europe

Euromonitor report: COVID-19 to Slow Sustainability But Create New Opportunities In Southeast Asia

Food Safety To Remain A Top Priority With Innovation Across The Supply Chain Driving Strong Growth Prospects