Asia’s Sports Drink Market Driven By Health Awareness And Organic Product Developments

Friday, July 17th, 2020 | 990 Views

The global sports drink market is expected to grow at a CAGR of 4.48 percent over the forecast period to reach a total market size of US$31.976 billion by 2025, increasing from US$24.581 billion in 2019, according to a report “Global Sports Drink Market – Forecasts from 2020 to 2025” by Research and Markets.

One of the main drivers of the market is the growing health awareness which includes the importance of hydration. Other drivers of the market include increasing investments in the sports industry, economic growth and urbanisation which has increased sales of sports drinks. Furthermore, growing e-commerce platforms are another avenue for distribution of sports drinks. However, excessive intake could result in teeth erosion and this is hindering the market growth.

In Asia Pacific, presence of a significant young population in the region, a growing sports industry especially in countries like China and Japan, and major sports events in the region in the country will further boost its demand. Furthermore, development of innovative organic sports drinks are also triggering growth opportunities in the region over the forecasted period.


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